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Practical guide

Explain your service in a useful page

Define the offer, prepare content, create a draft and test the route to contacting you.

Author: Omlen · Updated:

Open the editor

Example website brief

A service landing page brief

Help me build a service landing page. First ask about my audience, actual service, work examples and contact method. Include an offer, process, work, questions and contacts. Do not invent facts.

Start with this description

01

One service and a clear next action

Explain who you help, the task you solve and how to start a conversation. A small page benefits from one main contact action instead of several equally prominent buttons.

02

Prepare real content

List the offer, stages, work examples, questions and contacts. Use actual prices and projects. Tell the editor which sections you need and which materials you have prepared.

03

Create and refine the draft

Review the section order. Ask the editor to shorten dense paragraphs, make the next step visible and add missing details. Check facts after each substantial change.

04

Test the contact flow

On a phone, follow the page to contacting you. Check phone, email and messenger links. Test a form handler and delivery separately, then repeat the check on the public URL.

Next step